AEO & GEO Optimisation

Your next customer is asking an AI. Is your business the answer?

Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) ensure your business gets recommended by ChatGPT, Google AI Overviews, Perplexity, and every AI your customers already use.

40%

of searches answered without a click

3x

faster AI search adoption than mobile

68%

of consumers trust AI recommendations

Why It Matters

SEO alone is no longer enough.

Google handles over 8 billion searches a day. But increasingly, people aren't scrolling through blue links - they're asking AI assistants for direct answers and recommendations.

ChatGPT, Perplexity, Gemini, and Google's AI Overviews are changing how customers find businesses. They don't show a list of links - they recommend specific businesses by name. If your business isn't in that recommendation, you don't exist.

AEO and GEO are the disciplines that get you cited, recommended, and trusted by AI systems. The window to get ahead of competitors is open right now - but it won't stay open for long.

What's Included

What's in the package.

AI Visibility Audit

We test your business across ChatGPT, Perplexity, Gemini, and Google AI Overviews to baseline exactly where you're being recommended - and where you're invisible.

Entity Optimisation

We ensure AI systems understand precisely who you are, what you do, and where you operate. Clarity of entity is the foundation of AI citation.

Structured Data & Schema Markup

Technical signals that help AI systems read, understand, and confidently cite your content - including LocalBusiness, FAQPage, Service, and Review schemas.

E-E-A-T Signal Building

Experience, Expertise, Authoritativeness, and Trust signals that make AI systems far more likely to recommend your business over a competitor.

FAQ & Q&A Content

AI engines love direct answers. We build structured FAQ content that directly answers the questions your customers are asking AI assistants right now.

Citation & Mention Tracking

We monitor where your business is being recommended across AI platforms - and where it's not - so we know exactly what to target next.

Google AI Overview Optimisation

Specific strategies to appear in Google's AI-generated answer boxes, which now appear above traditional organic results for many commercial queries.

Ongoing Monitoring & Updates

The AI search landscape evolves every month. We track algorithm changes, new AI platforms, and your citation rates - adjusting strategy continuously.

How We Deliver

What happens after you get in touch.

01

AI Visibility Audit

We run your business through a battery of prompts across ChatGPT, Perplexity, Gemini, and Google AI Overviews to see exactly how AI systems currently perceive you.

02

Entity & Content Strategy

We identify the gaps between how AI describes you today and how you need to be described - then build a strategy to close them.

03

On-Site Implementation

We update your website's schema markup, page structure, content, and internal linking to give AI systems the clearest possible picture of your business.

04

Monitor & Iterate

AI search changes fast. We track your citation rates monthly, test new prompts, and refine the strategy based on real data.

Pricing

Transparent pricing, no lock-in contracts.

AEO & GEO work is included in our Growth and Scale website packages. It's also available as a standalone ongoing service for businesses with an existing website.

One-Off Audit

$350

A comprehensive AI visibility report with a prioritised action plan you can implement yourself.

Monthly Management

$399/mo

Ongoing AEO & GEO management: implementation, monitoring, content, and monthly reporting. That works out to around $13 a day.

Included in Growth+

Bundled

AEO & GEO is baked into every Growth and Scale website package at no additional charge.

FAQ

Common questions answered.

What's the difference between SEO, AEO, and GEO?

Traditional SEO (Search Engine Optimisation) focuses on ranking in Google's blue-link results. AEO (Answer Engine Optimisation) focuses on getting your business cited as a direct answer by AI systems like ChatGPT and Google's AI Overviews. GEO (Generative Engine Optimisation) is the broader practice of optimising for AI-generated content - including AI-written summaries, recommendations, and comparisons. The three disciplines overlap significantly, but AEO and GEO require a different approach to content structure and technical markup than traditional SEO.

How long until I see results from AEO & GEO work?

AI citation rates typically start improving within 4 to 8 weeks of implementation, as AI systems re-crawl and re-index your content. Full results - where your business is consistently recommended across AI platforms - generally take 3 to 6 months, depending on your industry, competition level, and how much work is needed. We track and report on progress monthly.

Do I need a new website for AEO & GEO to work?

Not necessarily. If you have an existing website, we can implement AEO & GEO improvements directly - adding schema markup, restructuring content, and building FAQ sections. However, if your site is very old or technically limited, a rebuild on a modern platform will produce significantly better results. We'll advise honestly after reviewing your current site.

Is ChatGPT actually sending customers to businesses?

Yes - and the volume is growing rapidly. ChatGPT now includes web browsing in its responses and actively recommends specific businesses when users ask questions like 'best accountant in Brisbane' or 'recommend a plumber in Sydney'. Perplexity is particularly strong at local business recommendations. Businesses that have established entity presence and structured content are being cited consistently. Those that haven't optimised for AI are invisible to this growing channel.

Can you guarantee my business will be recommended by ChatGPT?

No one can guarantee specific AI outputs - AI systems are probabilistic and change frequently. What we can guarantee is that we implement every known best practice to maximise your citation probability, and that we report transparently on your citation rates each month. Our clients consistently see measurable improvements in AI recommendation frequency.

Want a straight assessment of where you stand?

Request your free audit and we'll come back with exactly what's holding your business back online, and what to do about it.